You all must be familiar with Whatsapp as the free mobile messaging app that allows users to communicate with friends and family and is used for group messaging, calls, and multimedia sharing, regardless of mobile device type. But did you know that the SMS-based platform has more users than Instagram, LinkedIn, Twitter and Pinterest combined?
Yes, you read it right. It passed the one billion user mark this year, reaching 450 million + active monthly users, taking the world by storm and making it the most engaging marketing channel. Now as we have covered Whatsapp Business as the most effective communication channel, let us deep dive into how a brand can utilize it for the business:
1) The Coronavirus Pandemic has forced to Brands to switch the way from traditional marketing and gear into digital mode. At this time, it is more important than ever to stay connected with your customers and build trust and credibility for your brand. This is where WhatsApp, with its 98% response rate can become a cost effective way to stay connected to your customers.
2) With the addition of WhatsApp Business, it’s now easier than ever to build positive customer relationships, update about latest offers and promotions and offer accessible customer service options.
3) With WhatsApp Business, you’ll be able to offer personal customer support to your audience with automated messages and chat box-like features. So, if you’re launching a new product, WhatsApp can automatically send the messages you’ve created to the customers you select.
4) Additionally, if you have a global audience or customer base, you’ll find it easy and cost-effective to connect with your international customers, since WhatsApp doesn’t charge a fee for international communication. This helps you strengthen customer relationships abroad, and allows for quick-problem solving.
5) WhatsApp Business facilitates direct customer engagement. You can also automate messages using a chatbot, so your audiences can have their questions answered quickly reducing the response time.
If you are thinking to invest in Whatsapp Marketing, look no further as at Whistle Solutions we got your back with our competitively priced Whatsapp marketing solutions. If you are ready to engage your customers, then we are ready to help you! Let’s get in touch.
